Size guide

You do not need a tape around your chest. Take a t-shirt you already own and like the fit of, lay it flat, and measure the shirt. Then hold those numbers next to the table below.

Body measurements and garment measurements are different numbers, and mixing the two up is the usual reason a size lands wrong. Everything on this page is the garment.

Tees that come in sizes run S to XL. Not every item has sizes: where a product has none, there is nothing to pick and the product page shows no size buttons.

We have not published the measurements yet. Rather than print a figure we made up, we are leaving the table out until every size has been measured on a real garment: a size you picked on a number we invented comes back as a return, and that costs you the postage.

What the table will carry is chest, length and sleeve, per size, taken flat on the garment. Until then, measure a tee you already wear and ask us which size comes closest. We would rather answer that once than handle a return.

Cuts differ from one style to the next, so everything on this page describes the tee and nothing else we make.

How the tee is meant to sit is a choice we have not written down here yet. We will, once we can say it about every size and not just the one on the model.

Either way, your own shirt is the honest answer. Measure one you already like and go by the chest. That tells you how it will sit on you, whatever anyone calls the cut.

If you land between two sizes, decide on the chest. That is the measurement you notice when you wear it, and a length you are not sure about is easier to live with than a chest that pulls.

We are deliberately saying nothing here about shrinkage or about colour after washing. The moment we state it, it becomes part of what you are entitled to expect from the garment, so we will state it when we have measured it and not before.

You will have to bear the direct cost of returning the goods.

What that costs, how long you have and how to start it is all set out on the returns and withdrawal page.

Nobody gets this right every time, and a shirt that does not fit is not a problem you have to argue about. Send it back within the window and you get your money back.

The returns and withdrawal page has the deadlines, the address and the exact steps. If a garment arrived damaged or is simply not what it should be, that is a different route and a faster one: write to us through the contact page first.